Course Detail

COURSE OUTLINE:

MODULE I: Public Policy, Governance & Administration

Unit 1: Introduction to Public Policy

1. What is Public Policy?
2. Basic Concepts of Public Policy.
3. Why Governments use Public Policy?
4. Public Policy Theories, Ideologies and Contexts.
5. Government Public Policy in Different Substantive Fields.

Unit 2: Public Policy Development Process

1. Problem Identification and Definition.
2. Policy Formulation.
3. Information Research & Information Analysis.
4. Policy Design.
5. Policy Recommendations.

Unit 3: Public Policy Development Process

1. Policy Planning& Decision Making.
2. Policy Implementation.
3. Policy Monitoring.
4. Policy Evaluation.
5. Policy Maintenance / Termination.

Unit 4: Public Governance, Public Administration

1. Governance in the Public Sector.
2. Principles of Good Governance.
3. Governance Framework.
4. Public Management Structure.
5. Public Policy, Governance & Administration Interplay.

Unit 5: Public Policy and Politics

1. Government Governance
2. Do Policies Determine Politics
3. Classification of Public Policy Types
4. Dimensions Distinguishing Policy-Politics Relations
5. Policy Institutions

MODULE II: PPP (Public-Private-Partnership)

Unit 6: Defining Public-Private Partnerships and Setting the Framework & Structure

1. Rationale, aim, and motivation for engaging PPP.
2. Key phases of the PPP project process.
3. The structure of the PPPs.
4. Different types of PPPs.
5. The four levels of preparation and implementation.

Unit 7: Key Decision Criteria to Identification of PPP Projects, PPP Screening & Cost-Benefit Analysis

1. Public investment delivery model.
2. Analysis of cost benefits of a PPP relationship.
3. How to get value for money in PPP projects.
4. Market potential.
5. The capacity of assuming long term commitments.

Unit 8: Personal and Professional Conduct

1. Etiquette for formal occasions.
2. Handling difficult personalities.
3. Choices for dealing with various behaviors.
4. International business etiquette.
5. Customs and cultural sensitivity awareness.

Unit 9: Sources of International Public Relations

1. Some international media organizations or The National press agency.
2. Types of consulting companies.
3. Advantages of using an international public relations consulting firm.
4. Disadvantages of using a consulting firm.
5. Q/As session.

Unit 10: Moral & Legal Aspects for Government/Stakeholders relationship

1. Ethical aspects.
2. Contracts and Commercial Fraud.
3. The effectiveness of the law and continuity.
4. Ownership and transfer of copyrights.
5. Literary rights and licensing of work copies.

PLACE: London (UK)

VENUE (TBC): INDUSTRIOUS (1 and 2, 245 Hammersmith Road Floors, London W6 8PW)

LANGUAGE: English