Course Detail

Day 1: The new transformations and their reflection on the administrative environment

1. Challenges facing contemporary organisations.
2. The importance of facing the challenges of the future.
3. The reality of management practices in business institutions.
4. The basic concepts of the science of future studies and its relationship with the strategic leader.
5. The scientific dimensions and practical methodology of the patterns and methods of the science of future studies.

Day 2: Advanced scientific trends for the future

1. The factors of differentiation between the methods of looking ahead.
2. The constraints to predict the future and how to confront them.
3. Building future scenarios and using them in formulation of the different strategies.
4. An example of an application to build a model for future studies.
5. Case study of previous Arab experiences in the field of Orientalism of the future.

Day 3. Strategic Thinking - basic introductions

1. The Strategic Thinking (Modern Trends).
2. The official degree in strategic management.
3. Strategic Management Objectives.
4. Strategic Management Steps (Design Phase - Implementation Phase - Evaluation Phase).
5. Strategic management levels.

Day 4: Strategic Leadership Thinking - Basic Introductions

1. Are you a strategic leader?
2. The basic skills of the strategic leader.
3. The roles of senior leaders in building strategic thinking.
4. The characteristics of strategic decisions and strategic challenges.
5. Practical cases.

Day 5: The message of the Organisation

1. The factors that affect the message.
2. The difference between the message and the vision.
3. Preparing the organisation's message.
4. The benefits of having a message.
5. The key components of the organisation's mission.

Day 6: Analysis of the external environment and competitive performance matrix (CPM)

1. The definition of external environment evaluation.
2. External Environment Review Framework.
3. The key environmental variables.
4. The basic sources of environmental information.
5. The analysis and characterization of the environment.

Day 7: The analysis of the internal environment

1. Competitive Performance Matrix (CPM).
2. The importance of studying and evaluating the internal environment.
3. Internal factors to be studied and analysed.
4. SWOT analysis.
5. Considerations to be taken into account in the internal review process.

Day 8: Analysis of competitive position and strategic leader

1. Porter Strategies and Leadership Strategy in Cost Reduction.
2. Diversification strategy and differentiation from competitors.
3. Differentiation between strategy alternatives.
4. Shell Group Model General Electric Matrix.
5. The criteria to be considered for the success of the strategic leader in practice.

Day 9: Applying and reviewing the strategy

1. The importance of the strategy implementation process.
2. Requirements for implementing the strategy.
3. McPantry Framework for Effective Strategy Implementation.
4. BSS Balanced Scorecard and Strategy Execution.
5. Steps of the strategy review process.

Day 10: Leadership Guidelines for developing strategic practices

1. The nature of strategic decisions.
2. Globalization and strategic success.
3. Applying Six Sigma concepts on the strategic leader.
4. A practical laboratory on the strategic leader and setting the future vision.
5. Case-Study and Summary of the program.

LANGUAGE:              English

PLACE:                       Bangkok (THAILAND)

VENUE (TBC):           Novotel Bangkok on Siam Square, 392 44 Siam Square Soi 6, Pathum Wan, Khet Pathum Wan, Bangkok 10330, Thailand.